CONSUMER PREFERENCES FOR INDONESIAN FOOD

Introduction/Main Objectives: Food industries have been growing fast in Indonesia for recent decade, so it is necessary for food companies to understand Indonesian consumer attitudes and examine how Indonesian consumption behavior may change in consuming food. Background Problems: The development of...

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Bibliographic Details
Main Authors: Hani Ernawati, Dodik Prakoso
Format: Article
Language:English
Published: Universitas Gadjah Mada 2020-01-01
Series:Journal of Indonesian Economy and Business
Subjects:
Online Access:https://jurnal.ugm.ac.id/jieb/article/view/52637