Creative industries as a factor of tourist destination branding

More attractive to tourists will be those destinations, that is, countries, regions and places that off er the highest value for the invested money or the ones that off er distinctiveness and uniqueness that can not be substituted by an alternative destination. The aim of the paper is to point out t...

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Bibliographic Details
Main Authors: Jovičić-Vuković Ana, Berić Dejan, Terzić Aleksandra, Gagić Snježana
Format: Article
Language:English
Published: Visoka turistička škola strukovnih studija, Beograd 2019-01-01
Series:Turističko Poslovanje
Subjects:
Online Access:https://scindeks-clanci.ceon.rs/data/pdf/0354-3099/2019/0354-30991924005J.pdf