THE ROLE OF TOURISM MARKETING IN ENHANCING TOURISM DEVELOPMENT: A COMPARATIVE STUDY BETWEEN CONSTANTINE AND AMMAN CITIES
Tourism marketing is a key policy focus in the tourism sector development strategy of most countries in the global south. This is because of its potential as the most optimal alternative for achieving economic and social development, even in economies with daunting economic climates. In this resear...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Editura Universităţii din Oradea
2019-02-01
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Series: | Geo Journal of Tourism and Geosites |
Subjects: | |
Online Access: | http://gtg.webhost.uoradea.ro/PDF/GTG-1-2019/gtg.24112-349.pdf |