THE RELATIONSHIP AMONG COMMUNITY SPIRIT, COMMUNITY IDENTIFICATION, AND COMMUNITY LOYALTY OF ONLINE SPORTS COMMUNITY USER
The purpose of the study is to examine the relationship among community spirit, community identification, and community loyalty of online sports community user. To accomplish the purpose of the study, adult users of "N" research engine are subjected to questionnaire. Based on convenience s...
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| Format: | Article |
| Language: | English |
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Montenegrin Sports Academy and Faculty for Sport and Physical Education
2015-05-01
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| Series: | Sport Mont |
| Online Access: | http://www.sportmont.ucg.ac.me/clanci/SportMont_43-44-45_p75-82.pdf |