The Day May Come When You Won’t Be Quality TV—The Walking Dead and Viewer Engagement

The Walking Dead (AMC, 2010-) suffered its steepest episode-to-episode decline in viewership following its season seven premiere in October 2016. This article argues that The Walking Dead’s decline in viewership is partially due to the show’s failure to adhere to viewer expectations of quality TV. R...

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Bibliographic Details
Main Author: Oliver Kroener
Format: Article
Language:English
Published: University of Bologna 2021-07-01
Series:Series. International journal of tv serial narratives
Subjects:
Online Access:https://series.unibo.it/article/view/12488