Disintegrated Market Orientation and Firm Performance: Moderating Effect of Entrepreneurial Orientation

The interplay between strategic orientations has received limited attention in manufacturing small and medium enterprises (SMEs).The existing studies have repeatedly called for investigating the impacts of multiple strategic orientations on organizational performance. Moreover, prior research calle...

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Bibliographic Details
Main Authors: Jawad Hussain, Palwasha Bibi, Ashfaq Ahmad, Hazrat Bilal
Format: Article
Language:English
Published: CSRC Publishing 2021-01-01
Series:Journal of Accounting and Finance in Emerging Economies
Subjects:
Online Access:https://www.publishing.globalcsrc.org/ojs/index.php/jafee/article/view/1589