How to Improve Food Quality in the Domestic Market: The Role of “Same Line Same Standard Same Quality”—Evidence from a Consumer Choice Experiment in China

Consumers are increasingly concerned about food quality. The “Same line Same standard Same quality” (Santong) program has been implemented to improve food quality in the Chinese domestic market. The Santong program means that exporters are encouraged to produce goods on the same production line, fol...

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Bibliographic Details
Main Authors: Lin Bai, Zhanguo Zhu, Tong Zhang
Format: Article
Language:English
Published: MDPI AG 2021-05-01
Series:Sustainability
Subjects:
Online Access:https://www.mdpi.com/2071-1050/13/10/5709