HOTEL FRANCHISING IN RUSSIA IN THE LIGHT OF THE DOMESTIC TOURISM DEVELOPMENT

This article discusses future prospects of franchising development of hotel chains in Russia. The relevance is due to the strong growth of domestic tourism in recent years. So, it becomes necessary to increase the number of hotels and rise the quality of tourist services.Goal/objectives. The purpose...

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Bibliographic Details
Main Author: M. S. Shakhova
Format: Article
Language:Russian
Published: Nauka 2017-01-01
Series:Modernizaciâ, Innovaciâ, Razvitie
Subjects:
Online Access:https://www.mir-nayka.com/jour/article/view/708