Emotionalization in Science Communication: The Impact of Narratives and Visual Representations on Knowledge Gain and Risk Perception
The communication of scientific information plays an increasingly important role for scientists and scientific institutions. This is especially true of institutions in the field of biodiversity and conservation research, since the transfer of research results to the public is a prerequisite for deci...
| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Frontiers Media S.A.
2018-01-01
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| Series: | Frontiers in Communication |
| Subjects: | |
| Online Access: | http://journal.frontiersin.org/article/10.3389/fcomm.2018.00003/full |