Business strategy, market orientation and sales growth in hotel industry of ancient Cities in Sri Lanka
<p>The hotel industry is a decisive player in promoting tourism industry in any country. Incubating market centrism has received particular attention in the modern business world as a mode of reaping higher business performances. Improving the market-oriented philosophy and determining strateg...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
Postgraduate Institute of Agriculture, University of Peradeniya
2015-08-01
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Series: | Tropical Agricultural Research |
Subjects: | |
Online Access: | https://tar.sljol.info/articles/8008 |