La publicité à la télévision ou les fictions de l’ordinaire
Advertisement occupies a fair share of television programming. Through its particular literary and visual style, advertisement has contributed significantly to the development of today’s television and other audio-visual media. As with fiction, advertisement marks the boundaries of the viewers’ imag...
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| Format: | Article |
| Language: | fra |
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Université Laval
2014-02-01
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| Series: | Communication |
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| Online Access: | http://journals.openedition.org/communication/4962 |