THE ROMANIAN CONSUMER UNDER THE INFLUENCE OF THE GLOBAL CRISIS
At present, consumers focus on meeting their higher needs, as opposed to previously meeting the base ones. However this trend is not among priorities for the Romanian consumer. He/she uses almost 43% of the total consumption expenditures for the purchase of food, being restricted in his/her choice...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Academica Brâncuşi
2015-03-01
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Series: | Analele Universităţii Constantin Brâncuşi din Târgu Jiu : Seria Economie |
Subjects: | |
Online Access: | http://www.utgjiu.ro/revista/ec/pdf/2015-01.Volumul%201/45_Savu,%20Voicu.pdf |