Peran Suasana Hati, Harga Diri dan Sikap Tentang Uang Dalam Mempengaruhi Perilaku Pembelian Kompulsif : Studi Empiris Pada Mahasiswa di Kota Semarang
Young people often have fast and underdeveloped decisions, one of which is irrational consumption activities such as compulsive purchases. Some research shows the occurrence of compulsive buying behavior, one of which is due to psychological factors. This study aims to reveal how moods, self-esteem,...
| Main Author: | |
|---|---|
| Format: | Article |
| Language: | Indonesian |
| Published: |
Universitas PGRI Madiun
2019-07-01
|
| Series: | EQUILIBRIUM: Jurnal Ilmiah Ekonomi dan Pembelajarannya |
| Subjects: | |
| Online Access: | http://e-journal.unipma.ac.id/index.php/equilibrium/article/view/4774 |