Corporate Responsibility and Hypercompetition. The IKEA Case

Corporate Responsibility and Hypercompetition. The IKEA Case

The rapid changes caused by growing complexity, accelerating technological innovation and globalisation, have driven companies to play a precise economicsocial role. Hypercompetition implies a substantial change in a company’s strategic objectives: every advantage gained over the rivals is rapidly i...

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Bibliographic Details
Main Author: Elisa Arrigo
Format: Article
Language:English
Published: Niccolò Cusano University-Rome 2005-06-01
Series:Symphonya
Subjects:
corporate responsibility
corporate social responsibility
organisational culture
responsible corporate culture
hypercompetition
the ikea case
Online Access:https://symphonya.unicusano.it/article/view/9209

Internet

https://symphonya.unicusano.it/article/view/9209

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