NEGATIVE CAMPAIGNING ON SOCIAL MEDIA SITES: A QUANTITATIVE ANALYSIS OF THE 2019 AUSTRIAN NATIONAL COUNCIL ELECTION CAMPAIGN

Election campaigns in the age of social media are rapidly changing their character. Due to the declining party loyalty of voters, once stable constituencies have become increasingly volatile and the importance of campaigning has increased. Parties are now thought to be more likely than in the past...

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Bibliographic Details
Main Author: Stefan Lehrner
Format: Article
Language:English
Published: Institute for Research and European Studies 2021-03-01
Series:Journal of Liberty and International Affairs
Subjects:
Online Access:https://e-jlia.com/index.php/jlia/article/view/255