Identifying Factors Effective on the Customer Tendency to Use Electronic Banking Services
Today, service industry is changing in the world. New technologies have changed the methods of the service-giving to customers in many organizations. Information and communication technology has also affected bank services. In this research, we study the effect of different levels of factors affecti...
Main Authors: | , |
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Format: | Article |
Language: | fas |
Published: |
Islamic Azad University, Tabriz Branch
2009-12-01
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Series: | مدیریت بهره وری |
Subjects: | |
Online Access: | http://jpm.iaut.ac.ir/article_518529_2f2ca6712f5f4f4c2c865bcc74ba6d66.pdf |