Evidence for the influence of the mere-exposure effect on voting in the Eurovision Song Contest
The mere exposure, or familiarity, effect is the tendency for people to feel more positive about stimuli to which they have previously been exposed. The Eurovision Song Contest is a two-stage event, in which some contestants in the final will be more familiar to viewers than others. Thus, viewers...
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Format: | Article |
Language: | English |
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Society for Judgment and Decision Making
2012-09-01
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Series: | Judgment and Decision Making |
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Online Access: | http://journal.sjdm.org/12/12327a/jdm12327a.pdf |