FIVE GLASS BONES OF STRATEGIC MANAGEMENT THEORY
The present work takes into account the consistency of five reference points considered as highly significant for the current strategic management: the strategy, the competitive advantage, the five forces model, the VRIO framework and the generic strategies. They have been selected by taking into ac...
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| Format: | Article |
| Language: | deu |
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University of Oradea
2014-07-01
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| Series: | Annals of the University of Oradea: Economic Science |
| Subjects: | |
| Online Access: | http://anale.steconomiceuoradea.ro/volume/2014/n1/121.pdf |