WORD OF MOUTH SEBAGAI KONSEKUENSI KEPUASAN PELANGGAN
The objective of this study is to investigate the impact of price and service quality on customer satisfaction to increase words of mouth. Data were collected by distributes questionnaires to 110 patient of Bhayangkara Polda DIY Hospital. Then, data was analyzed using structural equation modeling. T...
| Main Authors: | , , |
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| Format: | Article |
| Language: | Indonesian |
| Published: |
Universitas Trisakti
2018-03-01
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| Series: | Jurnal Manajemen dan Pemasaran Jasa |
| Subjects: | |
| Online Access: | https://www.trijurnal.lemlit.trisakti.ac.id/jasa/article/view/2355 |