Optimal linguistic expression in negotiations depends on visual appearance.

We investigate the influence of the visual appearance of a negotiator on persuasiveness within the context of negotiations. Psychological experiments were conducted to quantitatively analyze the relationship between visual appearance and the use of language. Male and female participants were shown t...

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Bibliographic Details
Main Authors: Maki Sakamoto, Jinhwan Kwon, Hikaru Tamada, Yumi Hirahara
Format: Article
Language:English
Published: Public Library of Science (PLoS) 2018-01-01
Series:PLoS ONE
Online Access:http://europepmc.org/articles/PMC5886572?pdf=render