Contradictory strategy in advertising design and its relationship to coding and decoding theory
The scientific and technological revolutions that human societies are witnessing in our time have resulted in many changes and rapid and successive developments, which imposes itself on the field of advertising to keep up with these developments experienced by individuals in their lives, the recipie...
Main Authors: | , , |
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Format: | Article |
Language: | Arabic |
Published: |
Arab Association for Islamic Civilization and Art
2020-11-01
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Series: | Journal of Architecture, Art & Humanistic Science |
Subjects: | |
Online Access: | https://mjaf.journals.ekb.eg/article_116183.html |