Perancangan Aplikasi J2me Untuk Point Reward

As the development of communication technology, celular phone was no longer functioned as communication media but also as business media. This improvement could also be utilized as alternative of marketing strategy, one of it was point reward system which aimed to increase customer retention. The me...

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Bibliographic Details
Main Author: Jaka Hartanto
Format: Article
Language:English
Published: Bina Nusantara University 2010-12-01
Series:ComTech
Subjects:
Online Access:https://journal.binus.ac.id/index.php/comtech/article/view/2375