Focus Groups as Social Arenas for the Negotiation of Normativity

Aim: This article aims to demonstrate how focus group discussions act as a social arena for the negotiation of social norms and normativity and to discuss the implications for the analysis of focus group discussions. Participants and methods: We have used sequences of group interactions from a focus...

Full description

Bibliographic Details
Main Authors: Tine Mechlenborg Kristiansen, Mette Grønkjær
Format: Article
Language:English
Published: SAGE Publishing 2017-12-01
Series:International Journal of Qualitative Methods
Online Access:https://doi.org/10.1177/1609406917747393