Neurocognitive Mechanisms Underlying Value-Based Decision-Making: From Core Values to Economic Value

Value plays a central role in practically every aspect of human life that requires a decision: whether we choose between different consumer goods, whether we decide which person we marry or which political candidate gets our vote, we choose the option that has more value to us. Over the last decade,...

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Bibliographic Details
Main Authors: Tobias eBrosch, David eSander
Format: Article
Language:English
Published: Frontiers Media S.A. 2013-07-01
Series:Frontiers in Human Neuroscience
Subjects:
Online Access:http://journal.frontiersin.org/Journal/10.3389/fnhum.2013.00398/full