Factors affecting the use of e-commerce in creative industries: Empirical evidences from SMES in Jabodetabek-Indonesia

Factors affecting the use of e-commerce in creative industries: Empirical evidences from SMES in Jabodetabek-Indonesia

<p>The goal of this research is to identify factors that influences: organizational readiness, the external pressure, the ease of using, and final factor benefit that can be obtained from the use of <em>e-commerce</em> in SMEs Creative Industries in Jabodetabek.</p><p>O...

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Bibliographic Details
Main Authors: Donny Oktavian Syah, Rambat Lupiyoadi, Adi Pramudita Tjiptadi
Format: Article
Language:English
Published: Universitas Islam Indonesia 2017-03-01
Series:Jurnal Siasat Bisnis
Subjects:
Adopsi transaksi on - line (e - commerce), Industri Kreatif, Usaha Kecil dan Menengah (UKM), UKM Jabodetabek - Indonesia
Online Access:http://journal.uii.ac.id/index.php/JSB/article/view/6309

Internet

http://journal.uii.ac.id/index.php/JSB/article/view/6309

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