Twitter, partisan use and institutional use: Comparative analysis between the profiles of Moncloa, Madrid City Council and their ruling parties
This paper seeks to compare and analyse the differences in the use of Twitter that, Partido Popular, as a traditional political party, and Ahora Madrid, as a new political party, make of the institutional channels for the public institutions that they administer. In addition, the present study analy...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Universidad de Navarra
2019-03-01
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| Series: | Communication & Society (Formerly Comunicación y Sociedad) |
| Subjects: | |
| Online Access: | https://www.unav.edu/publicaciones/revistas/index.php/communication-and-society/article/view/37811 |