Examining the Communication Effects of Health Campaigns
Community-wide health communication campaigns have been used for over 30 years to increase awareness of the benefits of physical activity. The relationship between raising campaign awareness influencing physical activity behavior directly or through intermediate variables has not been fully explored...
Main Authors: | , , , |
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Format: | Article |
Language: | English |
Published: |
SAGE Publishing
2014-05-01
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Series: | SAGE Open |
Online Access: | https://doi.org/10.1177/2158244014533557 |