Fear-Free Cross-Cultural Communication: Toward a More Balanced Approach With Insight From Neuroscience
In cross-cultural communication and adjunct disciplines such as cross-cultural management and international business, there is a negativity bias of seeing cultural differences as a source of potential issues. The emergence of Positive Organizational Scholarship (POS) questions this problem-focused a...
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| Format: | Article |
| Language: | English |
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Frontiers Media S.A.
2020-03-01
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| Series: | Frontiers in Communication |
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| Online Access: | https://www.frontiersin.org/article/10.3389/fcomm.2020.00014/full |