KOMUNIKASI KRISIS: ANALISIS UPAYA RESPON KRISIS TELUK MEKSIKO DARI PERSPEKTIF PUBLIC RELATIONS

Abstract, crisis communication is a situation that may cause effects on the company's sustainability business operations; the treatment at every stage of the crisis will minimize the negative public reaction against the company. This paper reviews the crisis of BP Oil Company that had a leak in...

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Bibliographic Details
Main Author: Aang Koswara
Format: Article
Language:Indonesian
Published: Universitas Pendidikan Indonesia 2014-08-01
Series:Edutech
Subjects:
Online Access:http://ejournal.upi.edu/index.php/edutech/article/view/3224