Analisis Perilaku User pada Pemanfaatan Layanan Pemesanan Tiket Online pada Aplikasi Mobile (Prespektif Kepercayaan dan Resiko oleh Konsumen)
Abstract. The aim of this research is to investigate the relationship between the elements of trust, risk, perceived usefulness, and ease of use and their impact on consumer behavior in the intention of use of mobile commerce services for online ticketing. A research model with five hypotheses was...
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| Format: | Article |
| Language: | English |
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Institut Teknologi Bandung
2017-04-01
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| Series: | Jurnal Manajemen Teknologi |
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| Online Access: | http://journal.sbm.itb.ac.id/index.php/mantek/article/view/2107 |