THE IMPACT OF IMPULSIVE BUYING ON CUSTOMER RETURNS
The aim of this publication was showing the place of returns in logistics customer service and highlighting the need to take care of returns, as a large part of them is caused by the abuse of the returns policy by customers. The research process included the development of research tool such as ques...
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| Format: | Article |
| Language: | English |
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Center for Quality, Faculty of Engineering, University of Kragujevac, Serbia
2021-09-01
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| Series: | International Journal for Quality Research |
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| Online Access: | http://ijqr.net/journal/v15-n3/11.pdf |