POLA PENGAMBILAN KEPUTUSAN KONSUMEN ROKOK
Age, education of consumer and consumer appetitude have the hand in glove relation to brand election smoke by consumer. This matter is shown by calculation by using Chi Square, Kontingensi C and also C Maks. By using Chi Square, age, education and consumer appetitude yield the X2 count that is 46,15...
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| Format: | Article |
| Language: | English |
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Muhammadiyah University Press
2011-06-01
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| Series: | Benefit Jurnal Manajemen dan Bisnis |
| Online Access: | http://journals.ums.ac.id/index.php/benefit/article/view/1313 |