The analysis of the success in user engagement to content on Instagram from the perspective of image characteristics
The purpose of this study was to find out the user experience in the most liked posts in educational pages on Instagram, using two theories of user engagement and flow. Analyzing user experience can help success in content creating and sharing on social networks. This was a qualitative and explorato...
| Main Authors: | , , |
|---|---|
| Format: | Article |
| Language: | fas |
| Published: |
Iranian Research Institute for Information and Technology
2019-07-01
|
| Series: | Iranian Journal of Information Processing & Management |
| Subjects: | |
| Online Access: | http://jipm.irandoc.ac.ir/article-1-3912-en.html |