Factors Influencing the Yemeni Customers’ Intention to Adopt Takaful Products
The purpose of this study is to examine the Yemeni customers’ intention to adopt Takaful products, and to explore the potential factors that influence their decision. This study applies SEM and one sample t-test to analyse the collected data. The results indicate that among the factors included in t...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Universitas Gadjah Mada
2015-01-01
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Series: | Gadjah Mada International Journal of Business |
Subjects: | |
Online Access: | https://jurnal.ugm.ac.id/gamaijb/article/view/25799 |