Key Features of Political Advertising as an Independent Type of Advertising Communication
To obtain the most complete understanding of the features of political advertising, the author characterizes its specific features allocated by modern researchers. The problem of defining the notion of political advertising is studied in detail. The analysis of definitions available in professional...
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| Format: | Article |
| Language: | English |
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Volgograd State University
2015-09-01
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| Series: | Vestnik Volgogradskogo Gosudarstvennogo Universiteta. Seriâ 2. Âzykoznanie |
| Subjects: | |
| Online Access: | http://l.jvolsu.com/index.php/en/component/attachments/download/1164 |