Registered Trademarks… Reflections on the use of trademarks, consumption patterns and marketing strategies in rural areas of Argentina (1900-1930)
Trademarks are highly valuable devices that serve a relevant purpose in trade and consumption patterns. However, trademarks have been largely neglected by Argentina's economic history historiography. This article discusses how and when trademarks emerged and spread in Argentina's rural are...
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| Format: | Article |
| Language: | English |
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Universidad Nacional de La Plata
2013-06-01
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| Series: | Mundo Agrario |
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| Online Access: | http://www.mundoagrario.unlp.edu.ar/article/view/2233 |