Semiotic Approach to Media Language

Semiotic analyses of media language aim for a social and cultural interpretation of a given communication. “Be clear, not obscure”: this is one of four maxims (Grice) for optimal communication that teaches the necessity of being clear and concise. There are undoubtedly many contexts where it is impo...

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Bibliographic Details
Main Authors: Michael Ejstrup, Bjarne le Fevre Jakobsen
Format: Article
Language:English
Published: The International Academic Forum 2016-06-01
Series:IAFOR Journal of Media, Communication & Film
Subjects:
Online Access:https://iafor.org/journal/iafor-journal-of-media-communication-and-film/volume-3-issue-1/article-7/