Determinants and Mechanisms of Tourists’ Environmentally Responsible Behavior: Applying and Extending the Value-Identity-Personal Norm Model in China
It is well recognized that tourists’ environmentally responsible behavior is a prominent contributor to the sustainable development of tourist destinations. Based on the original Value-Identity-Personal norm (VIP) model and self-efficacy theory, this study proposes an extended VIP model fo...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
MDPI AG
2019-07-01
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Series: | Sustainability |
Subjects: | |
Online Access: | https://www.mdpi.com/2071-1050/11/13/3711 |