Alcohol audio-visual content in formula 1 television broadcasting
Abstract Background Exposure to audio-visual alcohol content in media is associated with subsequent alcohol use among young people. In 2016 Heineken launched its global Formula One (F1) partnership and had a significant brand presence at a number of 2017 F1 race events. We have measured the extent t...
Main Authors: | , , , |
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Format: | Article |
Language: | English |
Published: |
BMC
2018-10-01
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Series: | BMC Public Health |
Online Access: | http://link.springer.com/article/10.1186/s12889-018-6068-3 |