Effects of relationship quality on Customer behavioral responses at different stages of the customer relationship life cycle: case study of Tabriz Kheshavarzy Bank
The current Paper seeks to study the effects of Relationship quality on customer’s behavioral responses at different stages of the relationship life cycle in Iran's Banking industry. In this respect Agriculture bank of Iran was selected as the target population of the suggested theoretical mode...
Main Authors: | , |
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Format: | Article |
Language: | fas |
Published: |
University of Tehran
2016-11-01
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Series: | مدیریت بازرگانی |
Subjects: | |
Online Access: | https://jibm.ut.ac.ir/article_60625_70041dd5271fa5c5ba50bc310ed23077.pdf |