Understanding Investment Behavior Intention to Adopt Online Mutual Funds Based on Unified Theory of Acceptance and Use of Technology Model
This research build up a calculatede model that consolidates unified theory of acceptance and use of technology (UTAUT), perceived risk and perceived return with age and gender as moderating effect to explain investors behaviour intention and usage behaviour of mutual funds investor in Indonesia. Th...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
International journal of multicultural and multireligious understanding
2020-11-01
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| Series: | International Journal of Multicultural and Multireligious Understanding |
| Subjects: | |
| Online Access: | https://ijmmu.com/index.php/ijmmu/article/view/2054 |