Hotel Businesses’ Use of Social Media as a Public Relations Instrument: Twitter Sample
Developments in the information and communication technologies have begun to offer new possibilities for public relations activities of hotel businesses. With the help of Twitter, which is included in the social media tools, the hotel businesses have got the opportunity to inform the target audie...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Isarder
2017-09-01
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| Series: | İşletme Araştırmaları Dergisi |
| Subjects: | |
| Online Access: | https://isarder.org/2017/vol.9_issue.3_article17_full_text.pdf |