Une autre figure du community manager : un prospecteur silencieux et rigoureux. L’exemple d’un forum de lecteurs-consommateurs
In this statement, we questioned the editorial practices and the new expertise in development in the public forum of discussion Booknode.com gathering the users-consumers talking about the digital book. Our cross-disciplinary approach is based on the theoretical setting of the interactionism, by bor...
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Format: | Article |
Language: | English |
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Université du Québec à Montréal
2017-03-01
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Series: | Communiquer |
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Online Access: | http://journals.openedition.org/communiquer/2176 |