Corporate social responsibility, a strategy to create and consolidate sustainable businesses

To highlight the strategic importance of CSR, this paper starts with a study of specialized literature in order to identify the role of these strategies in the creation and strengthening of sustainable business. Using Dunphy’s model as a start point, we attempted to draft typologies for social respo...

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Bibliographic Details
Main Author: Mariana Cristina GANESCU
Format: Article
Language:English
Published: General Association of Economists from Romania 2012-11-01
Series:Theoretical and Applied Economics
Subjects:
Online Access: http://store.ectap.ro/articole/799.pdf