El uso del lenguaje científico específico como estrategia argumentativa en la publicidad de la cosmética femenina
Advertising has made its widespread presence in our society and has infiltrated our day to day lives through the media. It is characterized by the use of argument that has a fundamental goal persuasion of the recipient and a consequent increase in consumption. Advertising is exerting a huge influ...
| Main Author: | |
|---|---|
| Format: | Article |
| Language: | deu |
| Published: |
University of Pitesti
2018-12-01
|
| Series: | Studii si Cercetari Filologice: Seria Limbi Straine Aplicate |
| Subjects: | |
| Online Access: | http://scf-lsa.info/wp-content/uploads/2019/01/181-192-ALAIOUIA-FAIZA.pdf |
