IMPROVEMENT, DEVELOPMENT AND PRACTICAL APPLICATION OF VARIOUS MARKETING TECHNOLOGIES AND INSTRUMENTS TO PROMOTE FOLK CRAFTS
Folk handicrafts are a historically developed kind of handicraft activity, products of which are products made from simple improvised materials with the help of simple tools. For the majority of folk crafts, the creative orientation of this activity and the high artistic level of the products are ch...
| Main Authors: | , , |
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| Format: | Article |
| Language: | Russian |
| Published: |
Publishing House of the State University of Management
2017-12-01
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| Series: | Вестник университета |
| Subjects: | |
| Online Access: | https://vestnik.guu.ru/jour/article/view/889 |