Zachowania widzów jako implikacje dla kształtowania oferty na rynku usług kinowych
Growing competition in the market forces service companies to take effective action to pay consumers’ attention to their products. It is important to keep the right value, attractive during creating an offer for customer. Knowledge about consumer behavior can significantly influence the offer of cin...
| Main Author: | |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Wydawnictwo Naukowe Uniwersytetu Szczecińskiego
2018-03-01
|
| Series: | Ekonomiczne Problemy Usług |
| Subjects: | |
| Online Access: | https://wnus.edu.pl/epu/pl/issue/905/article/14965/ |