Impact of regional cultures on the business performance of women entrepreneurs with special reference to small and medium enterprises in Pakistan
Women entrepreneurs’ role is considered crucial for the overall economic development and growth. Entrepreneurship is embedded in the cultural norms and values of the society, and it affects the way individual define their behavior, activities in terms of risk taking proactiveness, the aim of this s...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
IDEA PUBLISHERS
2021-05-01
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| Series: | Liberal Arts and Social Sciences International Journal |
| Online Access: | https://ideapublishers.org/index.php/lassij/article/view/269 |