Antecedents of Corporate Reputation in the Hotel Industry: The Moderating Role of Transparency

In this study, we developed a theoretical framework in which corporate social responsibility, corporate ability, customer trust and satisfaction, and corporate reputation by considering the influence of transparency as a moderator. The proposed hypotheses were empirically tested using data collected...

Full description

Bibliographic Details
Main Authors: Sung-Bum Kim, Dae-Young Kim
Format: Article
Language:English
Published: MDPI AG 2017-06-01
Series:Sustainability
Subjects:
Online Access:http://www.mdpi.com/2071-1050/9/6/951