Memetizing and mediatizing: memes as an evangelical discursive strategy
This study addresses a communicational approach to internet memes, understanding them as devices that take place in the process of mediatization of society. It focuses on the discursive aspects involved in the production and reproduction of memes, which are re-signified through operations that invol...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
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Etudes Scientifiques Spécialisées Appliquées aux Communications Humaines, Economiques, Sociales et Symboliques
2017-12-01
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| Series: | Essachess |
| Subjects: | |
| Online Access: | http://www.essachess.com/index.php/jcs/article/view/386/444 |